Volvo acquires Polestar as their official performance division

Volvo acquires Polestar as their official performance division image

Anton Andres / Volvo | July 15, 2015 13:05

Volvo sets eyes on BMW M and Mercedes-AMG

Long-time touring car builder and racing team Polestar has now been fully acquired by Volvo to become the company's performance division. The team has had a long standing relationship with the Swedish car maker since 1994. Polestar has given Volvo BTCC championships in 1995 with the 850 and in 1998 with the S40. The team is also running a V8 Supercars team where they have won several races.

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While the team still runs touring car spec Volvos worldwide, Polestar has been making high performance versions of standard Volvos in recent years. Polestar's first official road car collaboration with Volvo was with the S60 Polestar Edition. With Volvo acquiring Polestar, the company aims for performance cars from the BMW M Division and Mercedes-AMG. For 2015, Volvo and Polestar aim to sell 750 Polestar S60's and V60 wagons and for the coming years, sell 1,000 to 1,500 performance Volvos.

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"Driving a Volvo Polestar is a special experience. We have decided to bring this experience to more Volvo drivers, placing the full resources of Volvo behind the development of Polestar as the model name for our high performance cars” said Håkan Samuelsson, president and CEO of Volvo Cars. Christian Dahl, team principal of Polestar, added "We are extremely satisfied with the way the performance business with Volvo has developed. But we are a racing team first and foremost. This is an opportunity to return our full attention to our core business – to develop and race Volvo cars."

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For Polestar-Volvo's next project, they plan to work on the twin engine system found in the all-new XC90 T8. That engine is powered by a turbocharged & supercharged 2.0-liter engine paired with an electric motor which puts out a combined output of 400 PS. Expect the Polestar-tuned Twin Engine Volvos to put out more than 400 PS and, at the same time, keep emissions low thanks to the electric motor.