The ultimate collaboration of cars and lifestyle products all in a two-day event. Posh automotive displays at the Café Car Park, Plaza Car Park and South Court Areas which included premium brands like Porsche, BMW, Audi, Volvo, Ford, Nissan, Toyota, Honda, Mitsubishi and Ducati motorcycles. While prestigious lifestyle brands Omega, Fila, Giorgio Armani adorned the North and South Courts of the Rockwell Powerplant Mall.
The first night of the event also hosted the 2nd leg of the Asian Formula 3 Circuit Party Series. Highlighted in the event was Castrol Team Goddard composed of Mark Goddard and Jojo Silverio. The party was highlighted by a fashion show with gorgeous models clad in apparel by Fila and Chocolate.
To formally open the second day of festivities, a 50-car "Wheels on Parade" motorcade from Roxas Boulevard to Rockwell was participated by different car clubs to include the Mercedes Benz Club of the Philippines, Toyota Auto Club of the Philippines, Protégé Tech Club, Manila Off-Roaders Inc, Sacré Bleu, Vintage Car Club. The motorcade culminated at the plaza walk for a car club meet.
The different outdoor display areas were participated by Mother's Wax, Recaro, Dub Magazine, Autoplus Sportzentrium, Westfield, MP Turbo, Birel, AutoIndustriya.com, Sunrise Holiday Concepts, Philscan Travel.