A welcome celebration to the 2003 motoring season, AutoIndustriya.com's very own Ignition Manila marked the kick-off for the motoring industry in style on February 1 at the Fort Bonifacio Global City. Making itself one of the biggest outdoor automotive events attended by more than 5000 visitors.
"An entertaining automotive experience is what we like to describe Ignition," says Benj Ngo of AutoIndustriya.com. "The support we received from the major automotive companies and media groups has indeed helped make Ignition Manila 2003 a big success," he further added.
The year ended 2002 marked an improvement for the automotive industry with an upward thrust towards the year 2003. Car manufacturers Ford Group Philippines, General Motors Philippines, and Toyota Motor Philippines realized this thrust. Ford came with their Escape compact SUV, GM came with the Subaru Forester, while Toyota displayed their top selling Corolla Altis in body cladding and 17-inch wheels.
A special car clubs display was also held with the support of the Manila Off-Roaders Inc. (MORI), Land Cruiser Club of the Philippines, Land Rover Club, Honda Club of the Philippines, NissanBayan, and Toyota Auto Club Philippines. An impressive display and show of force from some of the finest car clubs indeed.
A Castrol GTX themed auto show was put up with 24 cars symbolizing 24 hours of protection with a sundial on the center to boot. The star studded lineup of show winning cars composed of Japanese Hatchbacks, Compact and Midsize sedans, European and American vehicles left the crowd awestruck. Wild paint schemes, body kits, LCD screens, VCD and DVD players, and wild engine interior modifications were among the attractions of the cars. The show was participated by top shops like Alex Car Restoration Service, ALX Audioworks, Allen Isidro, Automax, Auto Innovation, Design Technik Motorsport, Hancars, Hannah Ultimate Paintshop, Hyperparts, Image Dynamics, Options Unlimited, Paint and Bodyworks, and Reibet Autoshoppe.
Each car owner was then interview by host James Deakin and asked about what they did to their car. Some also told of plans to make their cars even wilder for shows to come. Talk about igniting our senses!
And speaking of senses, the male dominated crowd enjoyed every bit of the sight of sizzling hot FHM girls doing the carwash of a lucky Nikko Mercado of the Toyota Auto Club Philippines whose car was picked to be washed. The owner himself got a bit of a wash himself after. But a smack on the cheek from the FHM babe really topped it all.
Hosts James Deakin and Cher Calvin excited the crowd further as they introduced the various games and prizes which were to be given away which included tickets for the Malaysian Grand Prix plus Driver-day passes with Juan Pablo Montoya from Racegear Pitshop and Castrol. Castrol also launched their "Race Against Montoya" promo at he event further exciting the anxious crowd.
The Fort Sqaure Plaza was filled with cheers as gorgeous ladies came out the stage and went on to reveal the 2003 Formula 3 car of the Castrol GTX Team Goddard to be driven by 2003 AF3 champion Mark Goddard.
The event was finished off with the awarding of the auto show. Mr. Rey De Guzman of Reibet Autoshoppe took home the Best in Show prize as well as the Best Japanese Compact Wild prize for Ignition Manila 2003. The judges of the show were Sophie Delos Santos of Tradeshow International, Francisco Blanco, Chief Engineer of Autoplus, and Mark Goddard 2002 Asian Formula 3 Champion.
Ignition Manila was presented by AutoIndustriya.com in cooperation with the Manila Bulletin, Samsung, Castrol GTX and Pearl of the Pacific Boracay. The event was also sponsored by Racegear Pitshop, Denso Iridium Power, Mobil, Pearl Pacific World Leisure, Fort Bonifacio Global City, Pier One Bar and Grill, Zong Chinese Specialty Restaurant, Ford, Subaru, Toyota, Batangas Racing Circuit, Carmona Circuit Philippines, PDRF, The Manila Speedzone, FHM, Auto Extreme, C! Magazine, 105.1 Crossover, Monster Radio RX93.1 and NU107.