Car clubs are bound together by a common passion for automobiles. Some start out as a group of friends who hang out at car shows and car meets. Some are brought together by an enthusiasm for car audio, motorsport, or off-roading. Some are driven by a common type of vehicle like sports cars, be it vintage or modern.
But today's most active car clubs are often bound together by their passion for a particular model, swapping stories about how they take care of it, how they modify it, and how they drive it. That's their common bond, the campfire they all gather around and swap stories.
For one club, that campfire, that unifying force, is the Ford Everest.
The Ford Everest Club Philippines, or FECP, was founded 2 years ago when owners of the Ford Everest from various generations came together to share their passion for the Blue Oval's SUV counterpart to the Ranger. FECP has over 30,000 members on their Facebook page, 7,000 of whom are active and enthusiastic Everest owners, a number that is steadily growing.
It's easy to see why. The Everest has been a mainstay of the SUV category since it debuted in the Philippines in 2004, followed by a second generation model in 2007, and an all-new third generation model in 2016. The Everest has won over customers with its performance, its capabilities, and its many features.
“I opted to buy an Everest because I wanted a bigger car, like an SUV,” said Darwin Luzuriaga, an IT executive and a proud owner of an Everest for two years. “When I checked in comparison with other SUVs in the market, it had most of the features I wanted. And I can go off-road wherever I want.”
Ford has built the Everest to be extraordinary, and the current third-gen model is the best expression of that with class-leading attributes such as the all-terrain capability, 800mm of water wading depth, and a list of technologies that are some of the most advanced in the auto industry.
Active Park Assist helps owners park their car safely and easily. Adaptive Cruise Control lets you drive relaxed as the Everest maintains a safe distance from the vehicle ahead. The Terrain Management System for the 4WD lets you traverse all kinds of surfaces and conditions. Safety features such as Collision Mitigation, Lane Keeping System, and a class leading 7 airbags give owners that peace of mind, on top of the lightness and ease of driving the Everest already has built in.
“We were actually looking for an SUV that would best suit my lifestyle, so we took it for a test drive,” said Micah Sy, a businesswoman, mom, proud Everest owner and FECP member. “It really drives differently. As a woman driver, it is very light and comfortable to drive.”
The FECP brings together many Ford Everest owners from many walks of life and careers. Medical professionals, lawyers, businessmen, entrepreneurs and more make up the proud Everest owners in the FECP. Aside from the regular meetups, they also conduct outreach programs to reach those in need, using their SUVs to transport donations and give back to communities affected by natural disasters.
For their second anniversary, FECP decided to organize one massive road trip to Moonbay Marina in Subic Bay, forming one big convoy with 217 cars with over 500 people -owners, their families and friends- to gather, make friends, swap stories, sing songs, and have a grand and good time.
There is definitely a lot in store for FECP in the future, but it is their pride in driving the Ford Everest that will continue to bring them together.