A new Daytona Prototype car equipped with Ford’s 3.5-liter V6 EcoBoost racing engine will debut during the 12-race season of the 2014 Rolex 24 beginning from January 25-26 at Daytona, Florida. This is in line with Ford’s announcement yesterday that it will be bringing the engine to the 2014 TUDOR United SportsCar Championship series.

The new Daytona Prototype to use the 3.5-liter V6 EcoBoost was created by Riley Technologies with Ford corporate design influence. The car’s body features was designed by Ford’s lead production designer Garen Nicoghosian and further aerodynamic adjustments came from Ford Racing chief aerodynamicist Bernie Marcus.

Michael Shank Racing will be the first team to power its car with the said engine. Together with Ford Racing and Continental Tire, the team will aim to clock in a new track record at the World Center of Speed by surpassing 338.55 km/h set by NASCAR champion Bill Elliott and his Ford Thunderbird on February 9, 1987 during the qualifying for the Daytona 500.

In preparation for the record-setting run and the upcoming season, the engine underwent endurance testing at Ford’s Dynamometer Lab. Personnel from Ford and Roush Yates Racing Engines haves teamed up to make sure the engine is ready for the season.