Porsche 911 RSR that is based on the seventh generation of the 911 sports car made its debut at the 2014 Geneva Motor Show. The new race spec car was systematically improved for the 2014 World Endurance Championship.

The new look of the Porsche 911 RSR is its broad flared wheel arches and a deep cooling air channel at the front end. The radiator is located at the center of the vehicle that enables a new air flow system to the vehicle.

The 911 RSR is also designed with a quick-change concept for its body parts which are the nose, front lid, and rear apron to have shorter repair times. It is equipped with a static cornering lights that are positioned very low in the front end.

The aerodynamics of the vehicle has improved due to the redesigned front end and the new rear wing. Furthermore, this new design promotes greater stability in fast driving through corners.

"The 911 RSR was further optimized in many aspects. The wide rear wheel rims and refined aerodynamics have improved consistency over a sprint. This is undoubtedly the best 911 that I have ever driven. It still always feels like a 911, but it can do practically everything better than the previous model. And on top of that, it is also in my eyes the most beautiful and most spectacular 911 ever," says Porsche factory driver Jörg Bergmeister.