The new Silver Arrows Formula One works team was unveiled to over 1000 guests in a presentation held at the Mercedes-Benz Museum in Stuttgart. Drivers Nico Rosberg and seven-time Formula One World Champion Michael Schumacher along with team management Ross Brawn, Nick Fry and Norbert Haug were also introduced.
The event opened with a welcome speech by Dr. Dieter Zetsche, CEO of Daimler AG and Head of Mercedes-Benz Cars and followed by the unveiling of the new Silver Arrows for 2010 livery by the two drivers Michael Schumacher and Nico Rosberg.
The new silver and green livery creates a true marriage between the heritage of the Silver Arrows and the team's title partner Petronas. The legacy of the Silver Arrows goes back to the 1934 Eiffel Race when, on the evening before the event, the white paint was sanded off the Mercedes W25 race car to fulfill weight regulations (750kg formula) and the silver color of the aluminum surface of the car appeared. This season, with the return of the Silver Arrows, the MGP W01 will shine in silver combined with a flow of iridescent silver shading. On the nose and on other parts of the car are visible traces of black carbon fiber ' a reminder of the first Silver Arrow of 1934.
"I have to say that I am totally committed to this new challenge. This season feels like a re-start for me and I am so motivated. We have a World Champion team in every sense of the word and I cannot wait to get into the car for the first time in Valencia. I am convinced that we will be in a very good position to fight for the championships this season and I will definitely give it a go. Driving for Mercedes-Benz again is like the closing of a circle for me as I started my racing driver career with the three-pointed star on my helmet. This is another reason why I cannot wait for the competition to get underway," said Michael Schumacher.
"You can really feel the successful motorsport history of Mercedes-Benz here at the Museum in Stuttgart and to be part of the new Silver Arrows team and that racing heritage makes me feel extremely proud and motivated," said Nico Rosberg.
"Our team have been working extremely hard throughout last year and over the winter on the development of the MGP W01 and everyone at the team is looking forward to the start of testing in Valencia next week. We have two excellent drivers in Nico and Michael, who will form one of the most exciting and one of the best partnerships on the grid, and with the support of Mercedes-Benz, Aabar and our new title partner Petronas plus all of our team partners, everyone is looking forward to the 2010 Formula One season with anticipation," said Ross Brawn, Team Principal of Mercedes GP Petronas.
"With today's presentation of our new Mercedes GP Petronas Formula One Team, a new and certainly the most important chapter of over 100 years of Mercedes-Benz motorsport history begins. The new Formula One season will offer challenges which will be bigger than ever before in over sixty years of the sport's history," said Norbert Haug, Vice President of Mercedes-Benz Motorsport.
In a later announcement, Nick Heidfeld was named the team's reserve race driver and test driver who will complete the driver lineup with Schumacher and Rosberg.
The team's 2010 car, the MGP W01, will make its track debut at the first Formula One test in Valencia on February 1st, with the 2010 Formula One season starting in Bahrain on March 14.