To further boost its commercial vehicle (CV) segment in the Philippines, Hyundai Asia Resources Inc. (HARI), the official distributor of Hyundai trucks and buses in the Philippines, recently opened their first Power Solutions Mobility Expo at the LausGroup Event Centre in San Fernando, Pampanga. The expo, which runs from October 16 to 18, aims to bring Hyundai’s complete line up of CVs such as trucks, buses, and other special vehicles to customers in the Central Luzon, Northern Luzon areas and beyond.
"HARI’s push into the local CV arena is most timely and symbolic of Hyundai's support for nationwide efforts to enhance our infrastructure, modernize public transport, reduce our carbon footprint, and on the whole, contribute to bolstering our country’s reputation as the investor’s destination of choice in Southeast Asia," said HARI president and CEO Ma. Fe Perez-Agudo.
Going around the expo, you’d be able to see Hyundai’s complete commercial vehicles and even some of their most popular passenger vehicles. More so, HARI also had their version of a modern jeepney on display. Hyundai’s Commercial Vehicle Sales and After-sales Service experts were also present during the event, providing interested customers and clients vehicle demonstrations and consultations sessions on maintenance.
Hyundai's full range of local truck offerings were out on full force – from light to medium duty, up to the heavy duty 10-wheeler tractor heads. The light and medium duty trucks consisted of Hyundai’s HD series truck which were shown in different variations – from wing vans to bare truck bodies. For the heavy duty trucks, the Xcient truck – available in 6-wheeler or 10-wheeler configuration – is the brand’s latest truck ready for the long hauls and heavy loads.
Alongside the trucks were Hyundai bus lineup – Universe, Aero, and County. While the H350 is not technically a bus per se, it was also on display showing its different possible configurations be it for private or commercial use. Special vehicles such as ambulances and police vehicles were also shown. In fact, some of these special vehicles are already in use with numerous local government agencies.
HARI also had on display their Hyundai Forma Novus Modern PUV built in partnership with Del Monte Motor Works, Inc., designed in partnership with UP Diliman College of Architecture and Interior Design. HARI’s modern transport solution uses a Euro IV CRDi engine and comes with the mandatory PUV features including a cashless payment system (Beep), Wi-Fi, GPS tracking, CCTV and a speed limiter.
Despite the event focused on commercial vehicles, Hyundai's passenger vehicles also made their presence felt at the event. The new Santa Fe, facelifted Tucson, and the Veloster are just some of the passenger cars which were open for people to view. More so, there was also the Ioniq electric, giving us a preview of the brand’s electrified future.
The event was attended by a number of Hyundai and HARI officials, along with Department of Transportation (DOTr) Secretary Arthur Tugade. At the same time, HARI also handed over the keys to companies who have already purchased CVs for their fleets. They also inked agreements with public transport alliances in the country.
Together with their growing CV business, HARI has announced they will be investing Php 1.2 billion in order to boost their CV dealerships and facilities. The company plans to expand their CV dealership network and have at least 20 showrooms by 2020.