2020 Toyota Fortuner Legender looks oddly similar to Geely's Coolray
Are the similar looks between the new Fortuner Legender and the Coolray a case of 'who copied who'?

Yesterday, the 2020 Toyota Fortuner officially made its world debut and people were quick to notice something peculiar about its looks. Sure, it gets a sleeker and bolder redesign, but strangely it somewhat resembles a certain crossover from Geely.
Thanks to the redesigned LED headlights, two-tone paint job, and sporty-looking front bumper, the 2020 Fortuner looks like a bigger and bulkier Geely Coolray. This has resulted in several netizens pointing out that the top-of-the-line Fortuner (called the Legender) resembling the smaller crossover from China. Looking at both vehicles side-by-side, and it's clear that the two vehicles look alike.
From the dual-port style front grille, foglight bezels, LED headlights, and blacked-out trim pieces, we weren't surprised that many noticed the uncanny resemblance. It also doesn't help that both the Fortuner and Coolray are available with a black roof. In fact, some netizens joked that the new Fortuner was a bigger Geely.
But does this mean the resemblance between the Fortuner and Coolray is a curious case of 'who copied who'? We'll go out on a limb and say that this was just all a coincidence. The current Fortuner has been in the country since 2016 and the refreshed model just came out in Thailand today. The Coolray, meanwhile, was first launched in China (as the Bin Yue) in late 2018. It then officially arrived in the country in September 2019.
Besides, when looking at the entry-level model of the 2020 Fortuner, it still somewhat resembles the pre-facelift version as it does not come with the aero kit, and has a different front grille design from the Legender.
Still, we would personally like to see the 2020 Fortuner Legender sitting beside a Coolray and see just how the two look separated at conception.
Related Posts

Haval H10 is GWM's Patrol-sized 4x4 PHEV SUV
GWM Haval Great Wall H10 is a full-size PHEV 4X4 SUV with 180 km of EV range

2026 Nissan Kicks e-Power starts production in Thailand
2026 Nissan Kicks e-Power now being made in brand’s production hub in Thailand

GWM CTO Nicole Wu visits PH, reaffirms brand's new energy vehicle push
GWM CTO Nicole Wu shares how brand's Intelligent New Energy lineup fits PH setting

2026 Mitsubishi Triton gets cosmetic updates for select variants in PH
Mitsubishi Motors PH introduces cosmetic changes to GX, GLX, and GLS variants of 2026 Triton

Resolved: LTO updates public on SCOs, driver's licenses suspended and revoked
Land Transportation Office updates on its crackdown towards erring motorists

Honda starts retail sales of 2026 Prelude hybrid in PH
2026 Honda Prelude now available for viewing at select Honda Cars PH dealerships