2024 Toyota Land Cruiser 250 revealed as next-generation Prado

After several teasers (and leaks), Toyota has officially launched the all-new 2024 Land Cruiser Prado.

Featuring a more muscular and sculpted look, the new generation Land Cruiser Prado is now designated as the LC250 (or J250) and is now underpinned by the GA-F platform derived from its bigger brother, the LC300.

Going retro: This is the all-new 2024 Toyota Land Cruiser Prado image

Like its more luxurious sibling the all-new Lexus GX, the next-generation Land Cruiser Prado sports a boxy design with retro-inspired cues. The SUV is available in two trims that either give it a fresh modern look or a classic retro appearance.

In the US market, the classic look LC250 is called the 1958 edition and it gets a pair of round LED headlights inspired by its predecessors. Meanwhile, the aptly-named Land Cruiser gets rectangular LED headlights with cube-shaped projectors. Both vehicles also come with a blacked-out horizontal grille which serves as a throwback to the Land Cruiser 60 of yesteryear.

Going retro: This is the all-new 2024 Toyota Land Cruiser Prado image

The rest of the vehicle sees heavy use of boxy shapes and muscular curves on the fenders, door panels, D-pillars, and tailgate. It also gets new LED taillights that appear to have been inspired by the LC60 with its unique design.

Pop the doors open and more retro-inspired styling cues make their way inside the LC250. From the round corner air vents to the old-school gauge binnacle with a fully-digital instrument panel, Toyota did not skimp on giving the Land Cruiser Prado a mix of both the old and the new.

Going retro: This is the all-new 2024 Toyota Land Cruiser Prado image

High-grade models will come with an 12.3-inch touchscreen infotainment system with Apple CarPlay and Android Auto while lesser variants will only get an 8-inch touchscreen display. Also available are either a 6-speaker or 10-speaker sound system, a wireless charging pad, a 2400W AC inverter to charge or power larger devices, genuine leather seats, heated/ventilated front seats, and climate control.

When it comes to intelligent driver aids, it has plenty thanks to the upgraded Toyota Safety Sense 3.0. This gives the SUV adaptive cruise control, lane centering, automatic emergency braking, lane departure prevention, blind spot monitoring, a pre-collision system with pedestrian detection, automatic high beam, road sign assist, and rear-cross traffic alert.

Going retro: This is the all-new 2024 Toyota Land Cruiser Prado image

Under the hood, the all-new Land Cruiser Prado will be available with an i-Force Max hybrid powertrain. This means a turbocharged 2.4-liter four-cylinder engine that's assisted by a 1.87 kWh lithium-ion battery pack and an electric motor integrated into the 8-speed automatic transmission. The result is a total system output of 330 PS and 630 Nm.

There's also a non-hybrid version of the 2.4-liter turbocharged inline-four. Despite not having electric assist, the engine still makes a respectable 281 PS along with 430 Nm of torque. Like the turbo-hybrid version, this one is also paired with an 8-speed automatic gearbox.

The naturally-aspirated 3.5-liter V6 is no longer available but Toyota did carry over the 2.7-liter 2TR-FE four-cylinder gas engine. It still makes a humble 163 PS along with 246 Nm of torque and will be available in Japan and Eastern Europe.

Going retro: This is the all-new 2024 Toyota Land Cruiser Prado image

Those who still swear by turbo-diesel power will be happy to know that the LC250 is still offered with the 2.8-liter 1GD-FTV. It continues to make 204 PS with 500 Nm of torque and is connected to a new 8-speed automatic transmission (a 6-speed manual gearbox may still be offered as well).

What's surprising, however, is the addition of a new 48V hybrid system. This basically confirms what Toyota shared recently that the Hilux will be available with a 48V turbo-diesel powertrain. It too comes with an 8-speed automatic gearbox and makes 204 with 500 Nm of torque.

Going retro: This is the all-new 2024 Toyota Land Cruiser Prado image

Besides having a wide selection of engines, Toyota was also busy with its chassis and suspension. Apart from the new GA-F platform, the new LC250 gets a newly-developed double-wishbone suspension with twin-tube shocks and a multi-link rear with coil springs.

With the all-new Land Cruiser Prado 250 officially revealed, we might not have to wait long for its arrival in other markets like the Philippines.