Back in February, we received insider information that a new Chinese auto brand will be making its way to the country. In fact, it will be making its official debut at the 2023 Manila International Auto Show (MIAS).
That company is Jetour, a sub-brand of Chery Holdings which focuses on crossover SUVs. Jetour will be led by a partnership of two prominent family names in the local auto retail industry, Licup and Goho. 31-year-old Yves Jovincci Licup will serve as president of Jetour Philippines (if that will be the actual name) while 33-year-old Michael Goho will be the company's vice president.
With Jetour set to make a name for itself in the Philippines soon, we can expect a wide array of vehicles from them which may include the Dashing, X70, X70 Plus, and the X95. Aside from those, however, the automaker could also bring this, the 2023 Traveller.
Looking like a mix of the Ford Bronco and Land Rover Defender, the Jetour Traveller (not to be mistaken for the Peugeot Traveller or Foton Traveller), is basically the production version of the T-X Concept. It's been described by the company to be a hardcore SUV that is set to take on the likes of the Tank 300 with its boxy proportions and 4x4 capability.
The vehicle itself was actually penned by Hakan Saracoglu, a former Porsche designer that helped design the 918 Spyder as well as the Cayman. It will be available in two body styles; a short wheelbase version that can seat 5 people in total and a long wheelbase variant that can seat 7 individuals. Design-wise, the front end looks to be inspired by the Bronco while the side and rear profiles appear to be a nod to the Defender.
Inside, the interior of the Traveller will have a rugged and futuristic design. It will have a fully-digital instrument panel that is accompanied by a large touchscreen infotainment system. It also has a myriad of buttons on the center console, contrast stitching on the leather seats, dashboard, and door panels, as well as a leather-wrapped steering wheel.
Under the hood, the Traveller will be available with three engine options. These include a 1.5-liter, a 1.6-liter, and 2.0-liter turbocharged engines. There will also be a pair of plug-in hybrid powertrains although Jetour has yet to reveal the output figures of the engines. The company did mention, however, that the crossover will be offered with an 8-speed automatic or a 7-speed dual-clutch transmission.
With Jetour all set to make its official debut at this year's MIAS, we're wondering if they could bring the Traveller to the annual motor show. After all, what better way to make a statement at an auto show that will be attended by the motoring public?