Nissan to invest JPY 2 trillion, launch 23 electrified models by 2030

Out of the 23 models Nissan will launch, 15 will be electric vehicles

Expect to see more hybrids and electric vehicles (EVs) from Nissan in the coming years. As part of the company's Ambition 2030 plan, Nissan announced that they will be introducing 23 new electrified models, including 15 EVs by the fiscal year 2030.

Under the Nissan Ambition 2030 plan, they are looking to empower mobility and beyond by further democratizing EVs, charging infrastructures, and energy management. One way to make this plan a reality is by launching more electrified models based on customer demands for a diverse range of exciting vehicles.

“The role of companies to address societal needs is increasingly heightened. With Nissan Ambition 2030, we will drive the new age of electrification, advance technologies to reduce carbon footprint, and pursue new business opportunities. We want to transform Nissan to become a sustainable company that is truly needed by customers and society,” said Makoto Uchida, CEO of Nissan Motor Co. Ltd.

Nissan did not say what exactly the electrified models will be. However, they did mention that in the next five years, they will be introducing 20 new EV and e-Power vehicles. This will help Nissan increase its electrification sales across six major markets by the fiscal year 2026. These include:

• Europe by more than 75% of sales
• Japan by more than 55% of sales
• China by more than 40% of sales
• The United States by 40% of EV sales in the fiscal year 2030

To further accelerate its electrification plans, Nissan will be investing JPY 2 trillion (or around PHP 888.7 billion) over the next five years. This will help the company increase its rate of technological innovation to make the 23 new electrified vehicles a reality.

“We are proud of our long track record of innovation, and of our role in delivering the EV revolution. With our new ambition, we continue to take the lead in accelerating the natural shift to EVs by creating customer pull through an attractive proposition by driving excitement, enabling adoption, and creating a cleaner world,” said Ashwani Gupta, COO of Nissan Motor Co. Ltd.

With over 20 models to be introduced by 2030, Nissan will be very busy developing and launching a wide array of electrified vehicles. Hopefully, some of those vehicles will eventually make their way to the Philippines in the future.