Jeep Wrangler achieves 5 million sales milestone

There's no doubt that if you're in the market for a go-anywhere 4x4, the Jeep Wrangler is always on the list. Ever since the first Jeep Wrangler succeeded the Jeep CJ in 1986, it carried on the legacy established by the original 1941 Willys MB as a highly capable and dependable off-roader.

The very first Jeep Wrangler, with the model code YJ, entered into production line 37 years ago at the American Motors Corporation factory. The YJ went on to sell 630,000 units between 1987 and 1995. It was followed by the TJ in 1996, the JK in 2006, and the JL in 2017.

This year, Jeep is celebrating a special milestone for the iconic 4x4 – they have sold the five-millionth Jeep Wrangler. The unit is a 2023 Wrangler 4xe Rubicon 20th Anniversary Edition which was bought by a customer in New Jersey.

To celebrate the achievement, Jeep gave the owner of the five-millionth Wrangler worth USD 5,000 of Jeep Performance Parts (JPP) by Mopar as well as lifetime Jeep Wave customer care benefits. It also coincides with the introduction of the 2024 Jeep Wrangler, which will be sold in markets around the world very soon.

“With 5 million Wranglers sold, the Jeep brand continues to grow, fueled by the unwavering passion of the Jeep global community. With legendary 4x4 capability, open-air-freedom, and a timeless design, the Wrangler embodies the spirit and the soul of the Jeep brand,” said Jim Morrison, senior vice president and head of Jeep brand North America.