One of the biggest automotive brands in the country has just celebrated its silver anniversary. After first setting up in the country way back in 1997, Isuzu Philippines Corporation (IPC) officially commemorated its 25th anniversary in the country.
During the celebration, IPC looked back at its past while also simultaneously looking at its future. From setting up its factory and HQ in Binan, Laguna, to finally achieving a 300,000 sales milestone and having dealerships in Luzon, Visayas, and Mindanao, Isuzu is ready to embark on a greener and a more sustainable future.
Held at the SMX Convention Center in Pasay, the event was attended by shareholders, dealers, suppliers, banks, media, VIPs from the industry, and IPC executives and employees. During the event, newly-appointed IPC president Noboru Murakami stated that without the help of its shareholders, employees, partners, as well as its dealer networks, it would not be where they are now.
“The main reason why IPC has attained these countless achievements throughout the years is because we have the unwavering support of each and every one of you,” said Murakami.
Isuzu Philippines also received congratulatory messages from representatives from shareholders. These include Koji Nakamura – Isuzu Motors Ltd. Executive Officer, Kyoya Kondo – Mitsubishi Corporation’s Division COO, Antonio “Toti” Zara III – AC Motors Automobile Group president, and Johnny Fetalvero – House of Investment Senior Vice President and Car Business Operations Head.
Apart from celebrating the past 25 years of success, IPC also shared the company’s plans on adhering to the sustainable development goals through their new vision: Road To Progress, which is going to be the underlying motive of their business activities and goals moving forward.
Based on the presentation, the Road To Progress vision aims to realign IPC’s business process through a new perspective focusing on the environment, social, and governance aspects. One of the steps IPC took in protecting the environment is shifting its energy source from coal power plant to renewable sources like solar power plant to decrease carbon emissions of its manufacturing plant.
Isuzu says that by sourcing their energy from these farms, the carbon footprint of their plant has decreased by 855 tons of carbon dioxide. This gas is one of the key contributors to global warming. By 2050, they aim to decrease their footprint by 50,000 tons of CO2. IPC is also encouraging its dealers to follow its lead in switching to renewable energy in the next years, envisioning a lower carbon footprint for the entire Isuzu dealer network.
Through IPC’s new vision, they want to continue supporting its customers that want a reliable vehicle, while also committing to a cleaner and greener future.